The Western world is being revolutionized by the electric media as rapidly as the East is being Westernized, and although the society that eventually emerges may be superior to our own, the process of change is agonizing.

More McLuhanisms

Writing

Technological Determinism and Neuroplasticity

Looking at the ways that current evidence from cognitive science reflects on the debates between McLuhan and Raymond Williams about technological determinism in media studies.
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Author: Sy Taffel, PhD Researcher at Digital Cultures Research Centre at University of the West of England