I’m flattered to hear my work described as hallucinogenic, but I suspect that some of my academic critics find me a bad trip.

Still from Picnic in Space

Overview

To mark the centenary of the birth of provocative media pioneer and theorist Marshall McLuhan, Watershed presents a day of seminars on Thursday 6 Oct, a season of films throughout October, and the unique online resources on this site – all of which explore McLuhan’s ideas in relation to the current digital landscape.
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Panel Discussions

Recordings from a day of panel discussions that explore McLuhan’s ideas in relation to the current explosion of digital media.
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Interviews

Video interviews with contemporaries and theorists on McLuhan’s contribution to our current understanding of media.
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Genius Loci

Commissioned for McLuhan’s Message, the ‘Genius Loci’ project is a new sound artwork based on sound-bites from McLuhan, accompanied by drones, beats and pulses that have been produced by feeding McLuhan’s voice into digital samplers.
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Writing

Technological Determinism and Neuroplasticity by Sy Taffel, PhD Researcher at Digital Cultures Research Centre at University of the West of England
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Film Screenings

Four films which reflect media pioneer Marshall McLuhan’s prescient predictions about technology and society – plus Woody Allen’s Annie Hall where the man himself makes a famous cameo appearance.
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