The specialist is one who never makes small mistakes while moving toward the grand fallacy.

Still from Picnic in Space

Overview

To mark the centenary of the birth of provocative media pioneer and theorist Marshall McLuhan, Watershed presents a day of seminars on Thursday 6 Oct, a season of films throughout October, and the unique online resources on this site – all of which explore McLuhan’s ideas in relation to the current digital landscape.
Read More

Panel Discussions

Recordings from a day of panel discussions that explore McLuhan’s ideas in relation to the current explosion of digital media.
Read More

Seminars & Events

Free event on 21 October with excerpts from Picnic in Space, from interviews recorded with people who knew McLuhan or were influenced by his work and look at McLuhan’s seminal “Understanding Media” in relation to current media theory.
Read More

Interviews

Video interviews with contemporaries and theorists on McLuhan’s contribution to our current understanding of media.
Read More

Genius Loci

Commissioned for McLuhan’s Message, the ‘Genius Loci’ project is a new sound artwork based on sound-bites from McLuhan, accompanied by drones, beats and pulses that have been produced by feeding McLuhan’s voice into digital samplers.
Read More

Picnic in Space

Picnic in Space is a rare jewel of a film in which McLuhan expounds on ‘space’ and its properties with his long time cohort Harley Parker – while lying in a field somewhere in Canada. Amusing, classic and a period piece of McLuhan ephemera.
Read More

Writing

Technological Determinism and Neuroplasticity by Sy Taffel, PhD Researcher at Digital Cultures Research Centre at University of the West of England
Read More

Film Screenings

Four films which reflect media pioneer Marshall McLuhan’s prescient predictions about technology and society – plus Woody Allen’s Annie Hall where the man himself makes a famous cameo appearance.
Read More