Posted on Fri 5 Mar 2010
The Tweeture - set to destroy SXSWi next week
On March 12th The Tweeture will arrive at SXSW Interactive in Austin, Texas, intent upon devouring its population.The Tweeture is a robot-monster of Godzilla proportions who tweets. He’s big, he’s angry and he is going to eat the delegates of SXSWi. What will become of him? Can you find him at…
Posted by
Clare Reddington
Clare is the CEO of Watershed and a Visiting Professor at University of the West of England.On March 12th The Tweeture will arrive at SXSW Interactive in Austin, Texas, intent upon devouring its population.
The Tweeture is a robot-monster of Godzilla proportions who tweets. He’s big, he’s angry and he is going to eat the delegates of SXSWi. What will become of him? Can you find him at the Festival and turn him into your friend?
The Tweeture will use artificial intelligence, digital technologies and social networking platforms to tear delegates away from their screens, strike up conversations and make some fun happen.
From the makers of 2009’s run away SXSW success The Hat Game, SlingShot have produced a game that will break out of the norms of the conference and challenge notions of how to behave in a technology-driven environment.
Follow him at http://twitter.com/thetweeture. And don’t forget to look out for this beast in the corridors, bars and events of SXSWi 2010.
The Tweeture is Produced by SlingShot with Hazel Grian and GreenGinger. Executive Produced by iShed and Supported by Arts Council England.
The Tweeture was commissioned as part of The Umbrella Group, an Arts Council England supported delegation of UK artists and producers attending SXSW. It is designed to promote UK innovation and creativity at one of the world’s leading technology conferences.