My idea for the Cinékids artwork project is to create a piece of installation art that reflects the qualities of the Cinékids workshops as outlined in the brief using a popular children’s film as the inspiration. I then plan to photograph the installation being viewed and explored by children. Using my graphic design skills, I will use one of these photo’s as the focus for a promotional poster or advert for the programme. What I am most interested in, is exploring my ideas for promotional material by taking them off the page, by creating an engaging story, in the hope I can catch the imaginations and curiosity of my intended audience, then reverting back to my primary art form to bring the story together to be used in a more conventional graphic design sense (as a poster).
For my installation I decided I would create a scene influenced by the children’s Pixar film ‘UP’. This would then be installed at the Arnolfini during an animation workshop “Impossible Quests” led by Aardman animator Will Becher. The Workshop was set up by a fellow Future Producer Christina Hawkes-Blackburn, as part of the Watersheds involvement with the Encounters Film Festival. I thought this would prove a fitting setting for my installation as the film ‘UP’ involves the impossible quest of a man taking a journey to Paradise Falls by tying helium balloons to his house and flying it. The kids taking part in the workshop would have to form their own stories based around an adventurous journey, and could perhaps use my installation as added inspiration or at least enjoy its presence.
The children at the workshop seamed to enjoy the piece and made the connection to the film it referenced. Phase two of my plan was to photograph my installation whilst being viewed by the kids attending the ‘impossible quests workshop’ I got some really nice shots of some of them getting a closer look at the art work and although I haven’t completely honed my photography skills it was an interesting lesson in trial and error.
So my intention is for there to be two stages of an audience viewing my work, initially just the installation at the Children’s workshop taking place at the Arnolfini Gallery. Then finally a broader audience would view the poster or advert online, at the Watershed, on billboards and in magazines. However for the purpose of the project I will show my final design to a panel of fellow artistic enthusiasts and members of Staff from the Watershed Bristol. I will take note of their feedback and the session will be filmed to look back over.