Electric December

At this week’s Tuesday Future Producers session, we were given the chance to get stuck into our project of choice. I chose to work on Electric December; also working on the project are Rosie, Sam, Nicola and Ella.

We had two really useful conversations – one with Claire Stewart, Watershed’s Digital Communications Manager, and the other with David Redfern, Watershed’s Online Publicity Manager. They gave us a thorough introduction into the highs and lows of the last 15 years of Electric December, and helped us understand the boundaries of what we could do, especially in light of the fact that we’ll be working with young people and first-time film-makers.

We decided that the first thing we needed to do was get a comprehensive idea of the back catalogue of Electric December entries, so that we can use them as publicity and inspiration for this year’s event. We split the past 15 years between us, taking three each – Sam the oldest ones, Ella taking the next three, Nicola taking the 3 after that, Rosie the three after that and then myself taking the most recent. We’ll all note down prominent themes from these.

We assigned ourselves some other tasks as well. Nicola – who we discovered has a love of time lines (!) – will make us one, marking roughly what we should be doing at each stage of the run-up to December, and other relevant events (current and historic!) that could form part of a publicity drive (especially on social media). Sam will be getting in touch with Maddy from the Watershed to investigate the possibility of getting the contact details of past Electric December participants. I will be researching possible networks – online and offline – that could be interested in Electric December, with a view to building an enthusiastic and interactive community around the event (inspired by DepicT’s success in doing this). Ella and Rosie – as the most artistic members of the group – will be brainstorming ideas around branding and website design. Obviously, everyone will keep their thinking caps on to come up with bigger and better ideas as well…