Pervasive Media Studio Director, Clare Reddington has made it to the finals for the prestigious new award from the British Council; UK's Young Interactive Entrepreneur 2009.

"This is the inaugural UK Young Interactive Entrepreneur (UKYIE) award. It is one of the nine UK and International awards for young creative entrepreneurs as part of the British Council's Young Creative Entrepreneur (YCE) programme which began in 2004.

The awards are for young creative entrepreneurs in the communications, screen, fashion, interactive, music, design, publishing, performing arts and visual arts sectors. The breadth of these awards ensures that all of the creative industries are covered by this programme."

"The YCE programme recognises the centrality of creative entrepreneurs to the development of a sustainable and competitive creative economy and stimulates opportunities for collaboration and product/project development."

On 25 September, the UKYIE09 finalists were announced. They are:

Jeremiah Alexander, Director, Ideonic Ltd
Tom Allason, CEO, Shutl
Christoph Burgdorfer, Head of Technology, Know Your Onions
Richard Counsell, Managing Director, Video Direct Ltd
Paul Croft, Director of Games, Mediatonic Ltd
Chris Evans, Managing Director, Blighty Arts Ltd
Chris Kempt, Founder and Managing Director, Kempt
Jamie Laux, Commercial Director, Bleep Purple
Clare Reddington, Director, iShed and Pervasive Media Studio
Aneesh Varma, Director, Business Development, FabriQate

Needless to say, this is a huge achievement and after all that Clare has put in to realising the Pervasive Media Studio and making it what it is today- we wish her the best of luck in this competition!

Are you a Young Interactive Entrepreneur? If you are then register to join the UKYIE09 network- click here. 

Want to ask a question to the finalists? You can ask them of an individual finalist or of all the finalists- click here.

Good Luck Clare!