News

Introducing Canvas: the go-to place for arts video online

Posted on Wed 30 Sep 2015

Watershed is delighted to be one of the launch members of new Arts Council England initiative Canvas - a YouTube channel that is set to be the new home of art online. Bringing together video from artists and arts organisations from across the country, Canvas is the place for people to discover great art and fuel their passions.

On the Canvas YouTube channel there are videos from partners including the likes of Southbank Centre, Sadler's Wells, Edinburgh International Festival and Watershed; meaning you can keep up to date with the latest happenings in arts and culture, all on YouTube.

On Watershed's YouTube channel enjoy great short films and animations; insights into the world of cinema and filmmaking; and videos about the exciting experiments in art, culture and technology coming out of our Pervasive Media StudioSubscribe now to our channel for fresh entertainment, ideas and inspiration.

Canvas is a collaboration between Arts Council England, an ever growing number of arts organisations and global video distribution experts Rightster, who specialise in enabling rights holders, publishers, creators and brands to unlock the true potential of online video through improved accessiblity and discoverability and potentially generating income through online advertising.

Dick Penny, Watershed's Managing Director says:

"We are excited to be collaborating in this new adventure which brings together the online audience development experience of Righster with a growing range of arts organisations to deliver diverse creative content to the YouTube generation."

Roseanna Dias, Watershed's Online Content Co-ordinator for YouTube:

"With over 100 million internet users watching online videos every day, there's huge potential in connecting up arts video on YouTube via the Canvas network and working together to grow audiences for art, past, present and future."

The potential for extending the reach of our video content through this project is immense and YouTube is the perfect place for Watershed to connect with new and existing audiences. We'd love to hear what you want to see more of on our channel - leave us a comment under any of our videos or get in touch via Facebook or Twitter.